01

IP DEVELOPMENT

We can draw from our experience in characters and entertainment to connect an intellectual property with its audience by creating and executing a strategic plan. IP development consultancy services include:

 

  • Internal property review and competitor analysis
  • Transmedia strategy and marketing requirements

02

CP BRAND STRATEGY

We've developed consumer products plans from concept through to completion which means we have the expertise to create a tailored strategy for your brand. For businesses or organisations with IP to monetise, brand consultancy services include:

 

  • Values and vision workshop to define your USP
  • Forecasting, budgets, sales targets and KPI’s
  • Assets style guide development roadmap to licensing and consumer products
  • International rollout planning

03

COMMERCIAL & PARTNERSHIPS

We have an extensive network of contacts both in the Italian market and internationally and we can help create and cement a richer connection between the consumer and brand, which in turn will generate long-term revenue for all parties. Commercial partnership consultancy includes:

 

  • Identifying target partners, introduction’s and negotiation of contracts
  • Product rollout and retail strategy
  • To manage both licensees and business partners to secure marketing and promotion activities when they launch the licensed products

01

IP DEVELOPMENT

We can draw from our experience in characters and entertainment to connect an intellectual property with its audience by creating and executing a strategic plan. IP development consultancy services include:

 

  • Internal property review and competitor analysis
  • Transmedia strategy and marketing requirements

02

IP DEVELOPMENT

We've developed consumer products plans from concept through to completion which means we have the expertise to create a tailored strategy for your brand. For businesses or organisations with IP to monetise, brand consultancy services include:

 

  • Values and vision workshop to define your USP
  • Forecasting, budgets, sales targets and KPI’s
  • Assets style guide development roadmap to licensing and consumer products
  • International rollout planning

03

IP DEVELOPMENT

We have an extensive network of contacts both in the Italian market and internationally and we can help create and cement a richer connection between the consumer and brand, which in turn will generate long-term revenue for all parties. Commercial partnership consultancy includes:

 

  • Identifying target partners, introduction’s and negotiation of contracts
  • Product rollout and retail strategy
  • To manage both licensees and business partners to secure marketing and promotion activities when they launch the licensed products

Our mission

WITH OVER 15 YEARS OF EXPERIENCE

Create added value by providing the know-how and skills at the service of companies that want to grow their brands over time. Offering support to companies that want to differentiate themselves in the market using brand extension and licensing as a marketing lever.

The end to end approach from strategy to delivery makes everything possible and successful.